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COLONFILM

B2B CONTENT / WRITING & EDITORIAL DESIGN

WHITE PAPERS WITH A POINT.
Make the argument worth reading.

A useful white paper helps a buyer understand a problem before asking them to consider a solution. Our white paper writing and design service develops one clear argument from your brief and agreed sources. These B2B white paper services combine writing, references and editorial design, with charts and a landing summary available as the scope grows.

White paper packages from $590 USD

Illustrative AI concept of fictional Northwind white paper The State of AI in Logistics 2026: printed cover and data spread beside a matching tablet on white.
AI-generated visual concept

01 / Writing and design together

02 / Claims tied to real sources

03 / 4 or 8 charts in higher packages

AI-generated visual concepts to show possible styles, not client projects. Select an image to enlarge it.

ONE CENTRAL QUESTION. A document that follows it through.

Basic includes writing and design for up to six pages. Standard expands to 12 pages with four charts. Premium covers up to 20 pages with eight charts and separate landing summary copy. Covers, charts and references count toward the page limit.

BASIC

Focused white paper

Writing and design for up to 6 pages

$590 USD

3 days · 1 revision round

  • White paper of up to 6 designed pages
  • Outline focused on one audience and central question
  • Writing from your brief and agreed source material
  • Source attribution for factual claims
  • Editorial layout using your brand assets
  • Final PDF and editable source file
Order this package

For a paper with data charts

STANDARD

Data-led white paper

Up to 12 pages and 4 charts

$990 USD

5 days · 2 revision rounds

  • White paper of up to 12 designed pages
  • Writing with a clear problem, evidence and recommendation
  • 4 charts built from supplied or agreed sourced data
  • Chart labels and source notes checked against the data
  • Editorial design for readable text and data spreads
  • Final PDF and editable source file
Order this package

PREMIUM

White paper & landing summary

Up to 20 pages, 8 charts and a landing summary

$1,590 USD

8 days · 2 revision rounds

  • White paper of up to 20 designed pages
  • Long-form argument built from agreed evidence and sources
  • 8 charts with labeled data and source references
  • Full editorial design with a consistent visual hierarchy
  • Landing page summary copy to introduce the download
  • Final PDF, editable source and separate summary text
Order this package

Allow 3, 5 or 8 days after the topic, sources and input data are accepted. Basic includes one consolidated revision round; Standard and Premium include two. Missing source data or a change of argument can affect the schedule.

More than 20 pages, several audiences, original interviews or a new research study? Share the intended scope before ordering.

01 / AN ARGUMENT WITH SUPPORT

GIVE THE READER
a reason to keep going.

01

One clear thread

The outline connects the problem, evidence and recommendation so the piece reads as an argument rather than a collection of product claims.

02

Evidence readers can trace

We attribute factual claims and chart data to supplied or agreed public sources. A missing fact becomes a question, not an invented statistic.

03

Text and data designed together

Headings, charts, captions and page rhythm help readers scan the document and then explore the detail they need.

FOR B2B TEAMS WITH A DEFINED TOPIC, A REAL POINT OF VIEW AND SUPPORTING INFORMATION.

Explain a technical approach

A readable account of a product method or industry problem based on material your team can substantiate.

Support a buying decision

A paper comparing approaches or explaining trade-offs for a particular business audience.

Introduce a downloadable resource

A finished document for your own distribution, with landing summary copy included in Premium.

FROM YOUR BRIEF to a designed argument.

  1. 01

    Define the reader and question

    Send the audience, objective, source material and the action you want a reader to consider.

  2. 02

    Build the outline and source list

    We agree the argument, identify evidence gaps and check that the chart package has enough usable data.

  3. 03

    Write and design

    We draft the text, attribute sources and lay out the document, adding the included charts from real data.

  4. 04

    Review and deliver

    You verify business and technical claims. We apply the included revisions and deliver the PDF, source file and Premium summary where applicable.

WHAT YOU RECEIVE.

01

Designed white paper PDF

A complete document within the selected page limit, including references and the package's charts.

02

Editable source file

The editable document in the format agreed at kickoff, so your team can retain the text, layout and source references.

03

Landing summary: Premium

Separate copy introducing the paper and its value to the intended reader; building or publishing a landing page is outside the package.

BEFORE WE START.

  • The subject, target reader and business objective of the paper.
  • Your product or subject information and approved claims.
  • Source documents, public references and usable data for the included charts.
  • Brand assets, writing preferences and any required editorial guidelines.
  • One reviewer who can confirm technical accuracy, source permissions and the deadline.

Source-based writing and design for one document.

The scope uses supplied material and agreed public sources. It does not include original studies, interviews, paid research access or invented data, quotes and case studies. Regulated or specialist claims need your qualified review. Publication, website development and ongoing campaigns are excluded. The displayed titles are fictional examples, not completed client work.

Before you order

QUESTIONS, ANSWERED. Before you need to ask.

How much does white paper writing and design cost?

Basic is $590 USD for up to six pages. Standard is $990 for up to 12 pages and four charts. Premium is $1,590 for up to 20 pages, eight charts and landing summary copy.

Is writing included or do I need a finished draft?

Writing is included in all three packages. You provide the brief, subject information and source material; we develop the outline and text. A finished draft is welcome but not required.

How long does it take?

The package timelines are 3, 5 and 8 days after the brief, sources and data are accepted. Delayed technical feedback or missing data can move the delivery date.

What do you need from our team?

A topic, audience, objective, verified product information, sources and brand assets. Chart packages also need sufficient real data, supplied by you or available in agreed sources.

Will you carry out original research?

These packages use supplied and agreed public sources. They do not include surveys, original studies, interviews or paid research subscriptions. We flag gaps instead of creating statistics to fill them.

Do you guarantee leads or sales?

No. We deliver the document and the package's supporting copy. Distribution, audience fit and sales outcomes depend on your wider activity and are not guaranteed.

Can the charts show projections or sensitive data?

Yes, if you provide the data and permission to use it. Projections are labeled as such and kept distinct from observed results. We agree any exclusions before the material is used.

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